What is Strategic Planning?

Strategic planning is an organizational management activity used to set priorities, focus energy and resources, strengthen operations, ensure that employees and other stakeholders are working towards common goals, establish agreement around intended outcomes/results, and assess and adjust the organization’s direction in response to a changing environment. It is a disciplined effort that produces fundamental decisions and actions that shape and guide what an organization is, who it serves, what it does, and why it does it, with a focus on the future.

Benefits of Strategic Planning

• Facilitates communication between managers
• Identifies strategic goals and strategic intent
• Reduces resistance to change
• Improves resource allocation
• Leads to sustainable competitive advantage
• Costly to perform for small and medium businesses

Challenges in Strategic Planning

The strategic planning process is very complex and consists of many interconnected steps. However, the rate of successful implementation is often low due to poor implementation. Misalignment of operational and strategic goals frequently contributes to the failure of the process.

How We Help

We provide support in various aspects of strategic planning, focusing on short-term and long-term goals, as well as operational and special-use plans:

Short-range Plans

Applied to a specific time frame, short-range plans are used to carry out, assess, and measure a series of operations. These plans typically represent annual or semiannual operations with a focus on short-term deliverables.

Long-range Plans

Long-range plans focus on how operations interact to achieve long-term profitability and returns on investment. As a company grows, these plans become more complex and encompass the interaction of various processes.

Operational Plans

Operational plans establish the necessary budgetary resources and objectives that can easily be assessed to define the success of any given project.

Standing Plans

Standing plans are based on operations that need to be repeated indefinitely within a business. These plans provide an overview of consistent activities and processes that occur regularly.

Single-use Plans

Single-use plans outline specific processes that are designed for unique circumstances. These plans are unlikely to be repeated, as they cover one-time events or projects.